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INDUSTRY
SALES & MARKET DATA
HPBA also conducts two consumer surveys,
the Fireplace and Freestanding Stove Usage &
Attitude Survey and the Barbecue Lifestyle &
Attitude Survey, on a bi-annual basis to track consumer
trends. HPBA shares this valuable information with
the media to promote the growing interest in the
industries’ products and in outdoor living.
HPBA collects industry statistics, conducts surveys,
analyzes economic conditions, and measures industry
performance. Additionally, the Association identifies
trends and provides benchmark reporting to promote
the industry to the public and other interested
parties.
The data collected are distributed to participating
firms that use the information to identify market
trends, determine market share, and track industry
growth. Companies that participate in HPBA’s
various data gathering efforts have access to accurate,
up-to-date industry statistics not available anywhere
else.
Other surveys include:
• Manufacturers’ Representatives Survey
• Quarterly Survey of Installing Distributors. |
